News & Information:

Tiger wins Lion

  • July 2007

    TVC Tiger Beer ‘Taste It In This Life’ picked up a Silver Lion in the Film category at the 54th annual Cannes Lions International Advertising Festival in France.

    Digipost’s 3D team worked closely with Auckland based production company Film Construction and agency Saatchi & Saatchi to make the commercial, which features a life-like Panda bear. Tiger also featured in D&AD and One Show, being the only New Zealand commercial to be named as a finalist. The viral commercial, directed by Jesse Warn, can be viewed here

    Digipost’s creative 3D team also worked with Mooi Productions and Dentsu Singapore on TVC Canon ‘Simplicity’, which recently secured another international award, winning a Silver World Award for Computer Animation at New York Festival (NYF). Simplicity was a finalist in the Art Direction category as well.

    To add to the list, Digipost 3D picked up a modest Visual Effects Bronze for ‘Water Safety’ at the New Zealand based Axis Awards.